PRIVACY POLICY

Simple Action Group LLC, doing business as Simple Action Air & Plumbing ("Company," "we," "us," or "our"), respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website simpleaction.com, use our services, or interact with us in any way.

Please read this Privacy Policy carefully. By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the website or use our services.



1. Information We Collect

Personal Information You Provide


We collect personal information that you voluntarily provide to us when you:


  • Fill out contact forms or request service quotes

  • Schedule service appointments

  • Sign up for the Simple Care Club membership program

  • Apply for financing through our third party financing partners

  • Subscribe to our newsletter or marketing communications

  • Contact us by phone, email, or through our website


This information may include:


  • Name (first and last)

  • Email address

  • Phone number

  • Home or service address

  • Billing address

  • Details about your HVAC or plumbing systems

  • Service history and preferences

  • Payment information (processed securely by third party payment processors)

Information Collected Automatically


When you visit our website, we automatically collect certain information about your device and your visit, including:


  • IP address

  • Browser type and version

  • Operating system

  • Device type (desktop, mobile, tablet)

  • Pages visited and time spent on each page

  • Referring website or source

  • Date and time of your visit

  • Click patterns and navigation behavior

Information from Third Parties


We may receive information about you from third parties, including:


  • Our financing partners (GoodLeap, GreenSky, Service Finance) when you apply for financing

  • Marketing partners and advertising networks

  • Social media platforms when you interact with our social media content


2. How We Use Your Information

We use the information we collect for the following purposes:


Service Delivery


  • To schedule and provide HVAC and plumbing services

  • To communicate with you about your service appointments

  • To send appointment confirmations, reminders, and technician arrival notifications

  • To process payments and manage your account

  • To maintain service records and warranty information

  • To administer the Simple Care Club membership program


Business Operations


  • To respond to your inquiries and requests

  • To improve our website and services

  • To analyze usage patterns and website performance

  • To develop new products and services

  • To protect against fraud and unauthorized transactions


Marketing and Communications


  • To send promotional offers and seasonal service reminders (with your consent)

  • To personalize your experience on our website

  • To deliver targeted advertising through third party platforms

  • To measure the effectiveness of our marketing campaigns


3. Cookies and Tracking Technologies

Cookies We Use


Our website uses cookies and similar tracking technologies to collect and store information. These include:

Essential Cookies: Required for the website to function properly, including session management and security features.

Analytics Cookies: We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our site. You can learn more about Google Analytics and opt out by visiting Google Analytics Opt-out.

Marketing Cookies: We use Facebook Pixel to measure the effectiveness of our advertising and to deliver targeted ads. Facebook Pixel collects data about your browsing behavior to help us reach people who have visited our website or who may be interested in our services. You can learn more about Facebook's data practices at Facebook Privacy Policy.

Managing Cookies

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options" or "Preferences" menu of your browser. Please note that if you disable cookies, some features of our website may not function properly.


4. How We Share Your Information

We may share your personal information in the following circumstances:


Service Providers

We share information with third party service providers who perform services on our behalf, including:


  • Payment processors for secure transaction processing

  • Financing partners (GoodLeap, GreenSky, Service Finance) when you apply for financing

  • Website hosting and technology providers (Framer)

  • Email and communication services

  • Analytics providers (Google Analytics)

  • Advertising platforms (Meta/Facebook)


Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, including to meet national security or law enforcement requirements.

Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

With Your Consent

We may share your information with third parties when you have given us your consent to do so.

We do not sell your personal information to third parties.


5. Data Security


We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:


  • Secure Socket Layer (SSL) encryption for data transmission

  • Secure storage of personal information

  • Limited access to personal information by authorized employees only

  • Regular security assessments and updates


However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.


6. Data Retention


We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Specifically:


  • Service records: Retained for the duration of any applicable warranties plus 7 years

  • Financial records: Retained for 7 years as required by tax and accounting regulations

  • Marketing preferences: Retained until you opt out or request deletion

  • Website analytics: Retained for 26 months (Google Analytics default)


7. Your Rights and Choices


Access and Correction

You have the right to request access to the personal information we hold about you and to request correction of any inaccurate information.

Deletion

You may request that we delete your personal information, subject to certain exceptions required by law or for legitimate business purposes.

Marketing Opt-Out

You can opt out of receiving marketing communications from us at any time by:


  • Clicking the "unsubscribe" link in any marketing email

  • Contacting us directly at info@simpleaction.com

  • Calling us at (702) 772-0077


Do Not Track

Some browsers have a "Do Not Track" feature that signals to websites that you do not want to have your online activity tracked. Our website does not currently respond to "Do Not Track" signals.


8. California Privacy Rights


If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:


  • The right to know what personal information we collect, use, and disclose

  • The right to request deletion of your personal information

  • The right to opt out of the sale of your personal information (note: we do not sell personal information)

  • The right to non-discrimination for exercising your privacy rights


To exercise these rights, please contact us using the information provided below.


9. Children's Privacy


Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately so we can delete such information.


10. Third Party Links


Our website may contain links to third party websites, including our financing partners, social media platforms, and other resources. We are not responsible for the privacy practices or content of these third party sites. We encourage you to review the privacy policies of any third party sites you visit.


11. Changes to This Privacy Policy


We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated policy on this page with a new "Last Updated" date. We encourage you to review this Privacy Policy periodically.


12. Contact Us


If you have questions about this Privacy Policy, want to exercise your privacy rights, or have concerns about how we handle your personal information, please contact us:


Simple Action Group LLC
DBA Simple Action Air & Plumbing
16673 75th Way North
Palm Beach Gardens, FL 33418
Phone: (702) 772-0077
Email: info@simpleaction.com
Florida State Certified Air Conditioning Contractor
License #CAC1824605